Privacy Policy

We collect and process the following information:

• Your name, email address, company details, and staff information
• Data entered into the AIM platform, including service user profiles, care notes, scheduling, visit reports, and health-related data
• Technical data such as IP address, browser type, device information, and platform usage statistics

If you use AIM to manage health-related information (e.g. care plans, medical history, medication logs), this is considered special category data under UK GDPR.

AIM acts as a Data Processor for this information. You remain fully responsible for ensuring appropriate consents and lawful basis for collecting and using such data within your organisation.

We use the information we collect to:

• Deliver and operate AIM platform features
• Provide customer support and respond to inquiries
• Improve system performance, reliability, and user experience
• Generate anonymised statistics to enhance the product (no personal data is exposed)

We do not use client or staff data for marketing purposes unless explicitly authorised.

AIM does not sell or rent your data.

Limited data may be shared with trusted service providers (e.g. hosting, analytics, email delivery), all of whom are GDPR-compliant.

Data is stored securely on encrypted servers in the UK or EEA.

Access is restricted using robust authentication protocols and role-based permissions.

We retain your data only as long as necessary to deliver services or meet legal obligations.

You may request data deletion at any time, subject to lawful retention requirements.

Upon cancellation, we offer a data export or deletion process upon request.

You have the right to:

• Access your personal data
• Correct inaccurate information
• Request deletion ("right to be forgotten")
• Object to processing or request restriction
• Request a copy of your data in a portable format

For any of the above, contact care@weaim.io.

AIM uses minimal cookies and technical logs to support functionality, security, and session management.

On the Aim Radar sign-up page we ask before using one Meta advertising cookie, which tells us which ads bring people to us. It only loads if you say yes, and you can change your answer with "Cookie settings" on that page.

You can also control cookies via your browser settings.

Aim Radar is built only from public neighbourhood statistics and the public registers of care services (CQC, Care Inspectorate Wales, Care Inspectorate in Scotland, RQIA in Northern Ireland). It holds no information about individual people in those areas.

When a business signs up for Aim Radar we collect the business name, a work email address, a password (kept by our sign-in provider, never readable by us), the head office postcode, how many branches the business has, and which advert or page brought you to us.

We share this only with:

• Stripe, which keeps your card details and takes payment if you choose a paid plan. Aim never sees your full card number.
• Our customer relationship system (Aim Business Suite), so our team can help you and tell you about Aim Radar and Aim Care Manager.
• Meta, only if you say yes to the advertising cookie.
• postcodes.io, to look up postcodes (no personal details are sent).

Our lawful bases are: our legitimate interest in contacting businesses that have signed up; the contract with you when you choose a paid plan; and your consent for the advertising cookie.

We keep your account details while your account is open. If you close it, we delete them within 12 months, except payment records, which we keep for 6 years for tax purposes.

Every email from us has an unsubscribe link, or you can write to care@weaim.io at any time.

Our website or dashboard may include links to third-party services (e.g. support docs, integrations).

We are not responsible for their content or privacy practices.

We may update this Privacy Policy from time to time.

Material changes will be communicated via email or platform notifications. You are advised to review this page periodically.

If you have any questions, requests, or concerns, contact:

📧 care@weaim.io

🌐 weaim.io